What to Do When Choosing a Domain Name

Domain name registration has become rather difficult these days because most top-level domains like .com, .net, .org etc., are already starting to fill up. Therefore, finding a short name that is easy to remember and relates to your website, product or services can be rather challenging. Something that can help you in choosing a domain name is removing the excess word standard that many have come to rely on lately. Websites that have names a mile long are available and easy to register for very cheap prices. However, what are the chances for someone to remember them or visit them frequently?

There are some things that you should not do when choosing a domain name. You should not use more than three words when naming your domain. The name you want for domain registration should be right for your business, but should also make a catchy statement that most people tend to memorize and popularize. Many registration sites offer alternative suggestions when searching for the name you desire. These scripts use dictionaries for processing synonyms and antonyms of the words you included in your search. If the name you have searched is not available for domain registration, they will suggest other similar names. You can use such tools when you want to find the appropriate name.

You should not hyphenate the name of your domain. People tend to forget names with hyphens, because the brain focuses on letters when associating names and tends to ignore the symbols. If a domain registration name is very appealing, but is already used, there is no recommendation stating that you should use hyphens to keep that name. Nevertheless, if you cannot go around using hyphens, you should try to limit the name you use for domain registration to two words separated by a hyphen.

Another thing you should avoid when searching for a domain name is using numbers. Some people use numbers for the entire name. Numbers are rather difficult to remember for most people. Consequently, using them as a website address is not very efficient. All websites have an IP address consistent of a large string of digits. Memorizing all the IP addresses of the domains you know is not as handy as their names and it would defy the purpose of the DNS. If you would plan to use a number for registering domain names, you would be better off using a static IP address from your web provider.

These are the most important things you should not do. However, some aspects might work in your best interest. You should pick a domain name that is similar to other popular domain names. Contrary to common beliefs, this can be a useful tool for getting free traffic to your website with the help of “hit and miss browsers”. There are people who accidentally or intentionally misspell the name of a popular domain. This happens because they want to see if there is registration for the name or if a similar website exists. Others just omit or add a letter or two when typing. This enables them to visit your site. Obviously, this is beneficial for you. When using the similarities of the names as a tool, you can also register the same name but with another extension like .biz, .name, .info and others like that.

Another way you can increase the effectiveness of your website is by mixing and matching common web words found in thousands of popular domains. These words are ‘internet’, ‘online’, ‘web’ and ‘e’. Given these guidelines, the domain name you choose should be consistent of short, popular words and phrases in order to make it efficient.

The most important part of the domain registration process is choosing the domain name. The guidelines presented in this article should help you choose the appropriate name for your website. The right name will generate traffic that will help your business blossom.

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